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Software Development

Custom software development for growing businesses

Illustration: glass building blocks assembling into a dashboard, connected to a database and a network of nodes

When spreadsheets, WhatsApp groups and off-the-shelf tools stop fitting how you work, we build the system that does. Starting small, from an MVP.

MVP builds from SGD 5,000 · Scoped and quoted before work starts

The short answer: When spreadsheets and off-the-shelf tools stop fitting how you work, Roquepress designs and builds custom web applications: booking systems, CRMs, ordering and fulfilment platforms, internal dashboards and integrations. We start with an MVP, from SGD 5,000 (see pricing), so you can validate it quickly, then improve it as you grow.

Updated 18 October 2026

Dear business owner,

Somewhere in your business there's a spreadsheet.

It has fourteen tabs. Two of them are called "FINAL" and "FINAL v2".

One person really understands it. When they're on leave, everyone holds their breath.

Orders arrive by WhatsApp, get copied into the sheet, then retyped into an invoice. Bookings live in someone's calendar. Customer notes live in someone's head.

It worked when you were small.

Now it's the thing slowing you down.

So you try an off-the-shelf tool. It does 70% of what you need. The other 30% becomes workarounds, extra subscriptions and more copying between systems.

Here's what we'll tell you that most developers won't:

Often, you shouldn't build custom software. If an existing tool covers most of what you need, buy it, and we'll say so.

But when your process is genuinely what makes you different, or the workarounds cost more time than they save…

it's time for a system built around how you actually work.

And it doesn't have to start as a big, risky project.

Ready to replace the workarounds? Software Development is listed on our pricing page, from SGD 5,000 for an MVP.

Get Your Smart Website

Not sure custom is right? Send an enquiry and we'll give you an honest view.

Why software projects go wrong

The workaround tax

An off-the-shelf tool that nearly fits can quietly cost hours every week in copying, checking and fixing.

The big-bang build

Months of building before anyone uses it, then discovering half the features weren't needed.

The disappearing developer

It launches, the original developer moves on, and nobody can safely change anything.

Diagram: before – orders, bookings and notes scattered across spreadsheets, chat messages and separate apps; after – one connected system with a single dashboard

MVP first: the smallest version that solves the real problem

We agree the one or two jobs the system must do, build those properly, and get real people using it. Then we improve it based on what they actually need, not what everyone guessed at the start.

  • Smaller first bill. An MVP from SGD 5,000, not a six-figure leap of faith.
  • Sooner in use. A smaller first version can launch sooner.
  • Less waste. Features are added because users ask for them.
  • Long-term support. We maintain and upgrade the system as you grow.

Should you buy or build?

A quick way to think about it, before you spend anything.

Decision diagram: if an existing tool covers most of your needs, buy it or use Mulacan; if your process is your advantage or workarounds cost more than they save, build an MVP with Roquepress

What can we build?

  • Booking and appointment systems
  • Ordering portals and order management
  • Fulfilment, delivery and inventory tracking
  • Custom CRMs and sales pipelines
  • Internal dashboards and reporting tools
  • Marketplace platforms
  • Workflow automation
  • Integrations that connect your existing tools and APIs

What's included in an MVP build?

Included (from /pricing)
MVP scoping and architectureWe agree the smallest version that solves the real problem
Core feature developmentThe essential features, built properly
Database and API set-upYour data structured and connected
User authentication and rolesThe right people see the right things
Testing and deploymentTested, then launched with hosting and monitoring
Post-launch iteration supportImprovements once real users have tried it

Software Development starts from SGD 5,000 for an MVP build. Larger projects are quoted after scoping.

Who is it for?

  • Businesses juggling spreadsheets, WhatsApp and several tools that don't talk to each other
  • Teams whose workflow is specific enough that no off-the-shelf tool fits without painful workarounds
  • Owners who want something built around their process, with long-term support

Not sure you need custom? Often you don't. If an off-the-shelf, self-serve platform will do, start with Mulacan. We'll tell you honestly when we reply to your enquiry. Read: Buying software vs custom development.

How does it work?

  1. Architecture:

    we design the system for stability and growth.

  2. Development:

    built with modern web technologies.

  3. Testing:

    performance and security checks.

  4. Deployment:

    live with hosting and monitoring.

  5. Continuous improvement:

    maintained and upgraded as you grow.

Proof, the honest way

We'll add real project stories here once clients agree to be named. Until then, here's useful context, and how a build would look.

  • Almost 9 in 10

    – share of AI-adopting Singapore enterprises using commercial off-the-shelf AI tools.[1]

  • 28.3%

    – share of those enterprises that customise AI tools to suit their needs. Off-the-shelf first, custom where it counts.[1]

Example: a home-bakery business taking festive orders

Example scenario – not a client result

Illustrative scenario. Not a client result.

  • Background: A small team takes most orders through WhatsApp, with peaks before Hari Raya, Deepavali and Christmas.
  • Challenge: Orders are copied by hand into a spreadsheet; collection slots get double-booked; nobody can see total quantities per day until late at night.
  • MVP we'd build: A simple order form with live collection slots, an order list the kitchen can filter by day, automatic confirmation messages and a daily production summary.
  • What we'd measure: Hours spent on admin per week, double-bookings, and order errors, before and after.

Source: [1] IMDA Singapore Digital Economy Report 2026, as reported by CNA, 5 Oct 2026.

Two ways to get the system you need

Off the shelf: Mulacan

If an all-in-one, self-serve platform covers your needs, start there. It's quicker and cheaper.

Explore Mulacan

What we promise, and what we won't

We will

  • Tell you honestly if you don't need custom software
  • Give you a clear quotation before any work starts
  • Start with an MVP and grow it with real feedback
  • Test before launch and support after it

We won't

  • Build features nobody's asked for
  • Promise fixed timelines before we understand the scope
  • Show you portfolio pieces we can't back up

FAQ

How much does custom software cost?

An MVP build starts from SGD 5,000. The final price depends on features, integrations and users. We scope it with you and give a clear quotation before any work starts.

Should I buy software or build my own?

Buy if an existing tool covers most of what you need. Build when workarounds cost more time than they save, or your process is what makes you different. We'll give you an honest view when we reply to your enquiry.

Let's map what you need

Start small, solve the real problem, and grow the system with your business.

Get Your Smart Website

Prefer to ask a question first? Send us an enquiry.

Warm regards,
Nazreen Daud
Founder

P.S. Count the hours your team spent copying information between tools last week. That number is usually the best argument for, or against, custom software.