I started when websites were built with tables and Flash intros. I've watched every wave since: keyword stuffing, mobile-first, social, and now AI search.
Along the way I've worked across real estate, healthcare, education, professional services, home services and e-commerce.
Roquepress exists because I got tired of seeing businesses pay for beautiful websites that do nothing.
A website should work for you: answer questions, capture leads, follow up and book appointments.People ask me whether AI is a bubble. Maybe. I've seen enough bubbles to recognise one. But the tools work right now, and the businesses using them sensibly today are pulling ahead.
What I work on
- Smart websites: sites that answer, capture, book and follow up
- SEO & AI Search: visibility on Google and in AI-generated answers
- Agent Tuah: AI SDR for inbound enquiries and outbound outreach
- Web development: custom software and MVPs
- Paid advertising: Google and Meta ads